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BFGoodrich Radial T/A "We Race" Campaign
1980
CLASS S
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Chevrolet Corvette "Silver Anniversary" Billboard Campaign
Category|Automotive
Subcategory|American
Year|1977
Rarity Class|CLASS S
Condition|Very Good (Clean blue background, sharp text)
Description / Story
The Silver Anniversary Salute "See what's new today in a Chevrolet." A historic double-page spread marking the 25th anniversary of America's sports car: the 1978 Silver Anniversary Corvette. This ad is unique because it depicts a massive outdoor billboard and actually offers readers a chance to buy a replica poster for $11.50! The image highlights the major design change of 1978—the new "Fastback" rear window—and the exclusive two-tone silver/gray paint scheme that celebrated a quarter-century of Corvette dominance.
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